fashion that doesn't skimp on quality

Melbourne grown, this clothing label is all about creating wardrobe essentials that last forever. Not buying into the fast fashion trends that can be too easily disposable. Primi (first in Italian) prides itself on developing timeless top-quality pieces to last the true test of time. Made from quality and sustainable fabrics like organic cotton all your designer needs will be covered by everyday garments to last not just for one season but many after that.

  • Services

    Website design

    Development, Theme Customisation

    Ongoing Work

  • Client

    Primi

    Release date

    2022

The Project

With a focus on sustainably made high quality clothing, the team at Primi were in need of a new e-commerce solution to express their brands quality and style. The team was keen for a site that could elevate their online presence.

Our solution

With Primi’s ethos of quality first, we focused on ensuring the new design and build provided the team with visual credibility from the moment you landed on their homepage. We placed great importance on the use of testimonials to provide new and existing customers with confidence when shopping on their site.

IG Integration

We made sure to integrate a sleek instagram section to boost social interaction and create a brand identity to keep customers engaged. We believe these factors, along with the overall minimalist style of the site capture Primi’s brand identity excellently. 

Extremely Professional

I have worked with Seventyfour Designs for numerous projects and always find Matthew and the entire team extremely professional and helpful. The latest project they assisted with involved a few complex integrations and requirements with linking to our existing ERP system. to launch a brand new ecommerce website for my client which would be engaging to our end users. I found the entire process stress free and would highly recommend them for any future Shopify projects.

Jennifer Lawson, QureMed

Top Class

Matt and team have created an exceptional website that represents our core mission and values well. Their breadth of experience, willingness to listen and make changes and their ability to grasp our needs was top class and made the process simple. It allowed us to develop and collaborate with our broader stakeholders to create a website we are proud of. I highly recommend.

Frances Sanders, Nightlife

Professional, Responsive, Dedicated 

I’ve had the pleasure of working with Matt and team for web dev on many occasions, and I cannot recommend them highly enough. They were professional and responsive when building web apps and functionality to meet our needs. They took the time to truly understand our requirements offering valuable insights. They always answered our questions, and their attention to detail and dedication to customer satisfaction truly set them apart.

Jeff, Ride Evolve

Effortless 

I worked alongside Matthew and his team to migrate my existing WooCommerce site to Shopify. The process was effortless and the vision that I had in mind was well translated. I would definitely use Seventy Four Design for any ongoing work or for any future site builds.

Natasha Christofa, Paloma Living

Great 

Our experience has been great with Matthew and the team assigned to our project. Sound technical capabilities, easy with work with.

Judy Cheung-Wood, SkinB5

Excellent Communication

Seventyfour Design have completed a couple projects for us recently and we would be happy to use them again in the future. Their communication skills were excellent and they kept us up-to-date every step of the way. We were very happy with with end results and they made some recommendations of changes to our original brief that were gratefully accepted and improved the overall outcome.

Nora Gordon, Springhill Farm

Highly Recommend

I highly recommend Matthew and the team at Seventyfour Design for Shopify websites. My new site looks professional and fits well with my brand, plus the functionality and attention to detail is excellent. The team are all very responsive and helpful and they have a great system to enable collaboration. I'm very happy to have found Seventyfour Design, and look forward to continuing to work with them.

Fox Taylor, Mythic Suds

Wonderful Job

Matthew & the Team did a wonderful job in converting our website over to Shopify. It wasn't a small task either, will over 25,000 products, 40,000 + customers. The product layout was complicated by the came up with numerous solutions to suit what I wanted. I had constant numerous questions and changes and they went above and beyond as well in a timely manner. After the site launched they still provide support and the little things you notice that need adjusting.

Nicholas Jones, The Art Shop

Expertise

Matt and his team from Seventy Four Design are exactly who you need to be working with for your website design etc. Matt has looked after us for the second time and we are extremely happy and grateful for his expertise and easiness to work with. We love our new website as we did the original 5 years ago. I high recommend Seventy four Design if you are seeking the best.

Dyan Thais, Coco Willow

Just Right

Matthew and his team @Seventyfour were great to work with. We are really happy with our new site - fresh design that's easy to navigate. The team was quick to respond to our requests and happy to make the necessary tweaks to get the site 'just right'.

Emma Pender, Ausallium

Exceptional Quality 

I recently engaged Seventyfour Design to build an online store on behalf of my business, a large listed company. The director Matthew and his team were very professional, responsive and produced exceptionally good quality designs and service in general. The rates are very reasonable. I would highly recommend Seventyfour Design if you're in need of a partner who can turn things around quickly.

Robert, CSR Business Services Centre

Super Attentive 

Matthew and his team are a pleasure to work with. They are super attentive to small details and work on time. They were able to full custom build a beautiful site that we can't help but show off to people. Seventyfour Design are a recommend - no question

Eden Benito, Hub Sixty Apparel Pty Ltd