- Development
- UX/UI Design
fashion that doesn't skimp on quality
Melbourne grown, this clothing label is all about creating wardrobe essentials that last forever. Not buying into the fast fashion trends that can be too easily disposable. Primi (first in Italian) prides itself on developing timeless top-quality pieces to last the true test of time. Made from quality and sustainable fabrics like organic cotton all your designer needs will be covered by everyday garments to last not just for one season but many after that.
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Services
Website design
Development, Theme Customisation
Ongoing Work
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Client
Primi
Release date
2022
The Project
With a focus on sustainably made high quality clothing, the team at Primi were in need of a new e-commerce solution to express their brands quality and style. The team was keen for a site that could elevate their online presence.
Our solution
With Primi’s ethos of quality first, we focused on ensuring the new design and build provided the team with visual credibility from the moment you landed on their homepage. We placed great importance on the use of testimonials to provide new and existing customers with confidence when shopping on their site.
IG Integration
We made sure to integrate a sleek instagram section to boost social interaction and create a brand identity to keep customers engaged. We believe these factors, along with the overall minimalist style of the site capture Primi’s brand identity excellently.