- Branding
- E-Commerce
- UX/UI Design
Fresh Beauty; best in the biz
Founded in 2004, Fresh Beauty Co are locally-grown beauty specialists offering a wide range of high-quality skincare, makeup, hair care, and more.
Their team selects a carefully curated offering, making sure to include the highest quality in-demand options for like-minded beauty enthusiasts.
The team at Fresh Beauty Co are focused on providing high-end goods, while holding a strong focus on business responsibility and sustainability.
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Services
Magento migration
Shopify Plus design & build
Smart collection pages
Loyalty program
Predictive search 60k+ SKU's
Expansion store - New Zealand
Technology
Shopify Plus
Klaviyo
Glowave
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Client
Fresh Beauty Co
Release date
2021
The Project
The team at Fresh Beauty Co came to us wanting to make the switch to Shopify. With over 60,000 products and a large loyalty program we needed to make sure this was completed with precision.
Our build needed to provide the most functional and user-friendly experience possible for Fresh Beauty's customer base, while allowing for growth ambitions, with aim to expand their store to more markets.
Our Solution
Considering the large number of SKU’s and existing customer base we approached this build with expertise and efficiency, ensuring that their new site was visually stunning, user-friendly, and optimised for a seamless shopping experience.
We focused on creating a site that was not only aesthetically pleasing but also optimised for performance, functionality, and user experience. Fresh Beauty Co. now has a website that meets their needs and reflects their commitment to their customers.
Attention to Detail
The migration from Magento, new site design, and build on Shopify Plus were carefully managed to ensure the smooth transfer of data and an uninterrupted customer experience.
We incorporated smart collection pages, a highly effective predictive search function, and a loyalty program to enhance customer engagement and satisfaction.Finally, we managed the expansion to include a store in New Zealand and executed it with precision and attention to detail.