The WOD Life


One of Australia’s largest corss fit or active wear brand. The WOD Life ("WOD" meaning Workout of The Day) is the hub for everyone living the Functional Fitness lifestyle, one workout at at time. Selling brands like Adidas, Inov-8, Rehband, Rocktape, King Kong, Roo Grips, Compex.


– Design refresh look and feel
– Shopify Plus development
– Functionality update according to A/B testing
– App audit and performance update

Extracting the data we received from A/B testing combined with brand-enhancing design and slick customer experience. Creating a seamless user flow from landing on the site, through to checkout. Enhanced flexibility to have different options in the settings to add rows custom rows and features depending on various promotions.

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